How to Pitch an Event at Startups Launchpad

1 month ago - 2 min read

List Your Event. Share a 60-Second Video Pitch. Engage the Startup Community.

Are you an event organizer looking to attract founders, investors, or early adopters? At Startups Launchpad, you can list your startup or small business event for free, share a 60-second event video pitch, and even offer exclusive promo codes to our growing community.

But listing an event is just the beginning.

Whether you’re hosting a virtual panel, a local startup expo, or a networking mixer, you need an engaging event proposal that captures attention quickly and compels people to attend.

Here’s how to create a winning event pitch on Startups Launchpad.

Craft a Killer Subject Line

Your subject line is the hook. Think like a marketer:

• Be concise and specific.
• Avoid spammy language and emojis.
• Highlight exclusivity or disruption.
• Spark curiosity without giving too much away.

Pro tip: Headlines that hint at limited access or exclusive insights outperform generic ones.

Start with a Personalised Greeting

Build rapport right from the opening. Use the recipient’s name and reference past events or mutual connections. Keep your tone friendly and authentic.

Small touches, like mentioning their latest product launch or event success—go a long way.

Add a 60-Second Video Pitch (Just Like a Startup Pitch)

When you list your event at Startups Launchpad, you have the unique opportunity to include a short video pitch. This should highlight:

• Your event’s core concept
• Key speakers or guests
• What makes it unmissable

This is your elevator pitch. Keep it energetic, focused, and visual.

Describe the Event Like a Product Launch

Your event description should:

• Capture the theme and tone of the event
• Mention unique features, speakers, or experiences
• Highlight who the event is for (startups, VCs, marketers, etc.)

Think: "Why would you attend this?"

Highlight Business Benefits

Investors, sponsors, and attendees all want value:

• Will the event grow their brand?
• Will they meet strategic partners or clients?
• Will they gain insights they can’t get elsewhere?

Make sure your pitch communicates real ROI.

Be Transparent with Pricing or Cost Proposals

If you’re looking for partners, sponsors, or collaborators:

• Outline the budget or partnership costs
• Mention what’s included (promo packages, shoutouts, etc.)
• Offer a discount code for Startups Launchpad users

Bonus: For just the price of a latte, you can feature your event on our homepage!

Use Real Case Studies

Show that you’ve done it before successfully. Include:

• Audience size and demographic
• Ticket sales and engagement metrics
• Partner feedback or testimonials

Credibility builds trust, and trust drives conversions.

End with a Strong CTA

Don’t forget to ask for the next step:

• “Book a chat by [insert date]”
• “Claim your featured listing slot”
• “Upload your pitch video today”

Then, make it easy to get in touch via email, socials, phone.

Why Pitch Your Event on Startups Launchpad?

As a startup-focused platform, we help event organizers:

• Reach founders and startup teams actively seeking growth
• Connect with investors and potential collaborators
• Drive traffic to your booking page (Eventbrite, 10Times, or your own site)
• Offer exclusive discounts to build community engagement

Startups Launchpad is not just a listing site; it’s a launchpad. Ready to pitch your next event?